No line items you can't picture. Below is exactly what we make for B2B software teams — the article, the audit, the calendar — each with the words it takes, the days it takes, and the number at the end.
Read left to right: what it is, what lands in your inbox, and the price. Nothing here is a mystery box.
The core of the work. A single piece, written to win a specific query — from the SERP read to the final edit, with internal links already mapped into your library.
A forensic on-page audit of your 25 highest-value URLs. We name what's dragging, what's cannibalising itself, and what would move if you fixed it first.
The whole engine, running. A rolling twelve-week plan re-cut every month against what's actually moving in your niche — plus the articles to fill it.
The same route for every article, so a quarter is something you can actually plan around.
We read the live SERP for your target query and write a brief around the intent it rewards. You approve it before a single sentence gets drafted — no wasted words.
The piece is written to match that intent, not to hit an arbitrary word count. It lands at 1,800+ words because that's what the topic earns, structured with the headings search engines actually parse.
A second read for argument, accuracy and rhythm — the difference between a first draft dressed up as finished and something you'd sign your company's name to.
Internal links to and from your existing library get mapped in, so every new page makes the ones around it easier to rank. Ten days, brief to first draft.
Sharpen a retainer or run one on its own. Each has a fixed scope and a fixed price.
A pillar page and its supporting spokes, built to own a whole query set rather than one lonely keyword. Delivered as a mapped set, ready to publish in order.
from $2,150A visual map that turns your existing library into a network a crawler can read — every orphan page reconnected, every anchor deliberate.
$640Thirty minutes on your funnel, your buyer and the queries you want to own. No deck, no obligation — just a straight read on where the wins are.
freeStraight answers, because a vague reply is its own kind of red flag.
Because we already speak your buyer's language — the difference between a first-touch explainer and a bottom-of-funnel comparison page, the objections a technical evaluator actually has. Staying in one lane means we're not learning your category on your budget.
The full route on one article: SERP read, an approved brief, an 1,800+ word draft, an edit, and internal links mapped in. Price climbs with research depth and the level of subject-matter interviewing a piece needs — we quote the exact figure before you say yes.
Ten days from an approved brief to a first draft. Once that draft is with you, the timeline to live is your team's call — most clients publish within a few days of receiving it.
The editorial calendar asks for three months up front — SEO doesn't move on a four-week timeline, and we'd rather be honest than promise it does. After month three it runs month to month, cancel with thirty days' notice.
No, and anyone who does is selling you a story. What we guarantee is the process — researched, intent-matched, edited pages, wired into your library — and a monthly read-out honest enough to tell you when something isn't working.
Tell us your product, your buyer and the queries you'd like to own. We'll reply with a scope and a start date — usually the same week.